Meteorite loves media and press events. We understand that a crucial part of PR is getting to hold the new gear and have critical conversations with both the brands and other media. And with us, there is always a healthy amount of fun! Check out a case study of an event we put on every winter.
Case Study: Winter Adventure Camp
The Winter Adventure Camp brought media outlets and industry influencers together to engage with gear and materials from sponsor brands. This immersive camp included:
- Exclusive early media access to sponsor gear leading into Winter Outdoor Retailer
- Authentic winter testing experience focused on snow hardware and mountain lifestyle
- Media haven featuring cozy mountain accommodations, sneak peaks, product presentations, local cuisine and apres ski access to 25 top editors